First Bout of Nervousness

Starting Over kicked off roughly two months ago, and I now officially have no customers “in the queue.” On a related note, I am also officially nervous. Intellectually, I know this is unwarranted. If anything, I am actually ahead of schedule from a financial standpoint. But up until…

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Mailbox Destruction and Self Doubt

Yesterday my mailbox blew apart. Not over or off. It literally blew apart. The previous week of consistent 20+ mph winds might have had something to do with it. This would be annoying on the best of days. But as Murphy's Law would dictate, it happened the day I expected…

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Working On the Business

Ever since Starting Over, nearly every business-related activity has been a first. Setting up an LLC? First time. Pitching the business to a customer? First time. Sending someone an invoice? First time. The upside is that it has been a blast. Every activity requires a degree of creativity — even…

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Thinking Too Small...Or Too Big

Two things have happened recently that have me questioning the scope of my current business model and my subconscious motivations for choosing that model. As you know, my goal is to help small businesses with automation and analysis. I cater to businesses that have grown too large for the “…

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How I Got My First Leads

Creating a marketing plan was one of the first items on my Starting Over agenda. So far, it has been completely useless. Since opening up shop two weeks ago, I have generated five leads resulting in two in-person meetings, two phone/email conversations spanning multiple days, and one conference call.…

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